The latest news in the world of online video! Youtube has just announced ‘Youtube Red’, a subscription based advert free youtube experience, with the benefit of offline playback of your chosen content, including music, making this a direct swipe at Spotify and other music streaming services. For now this will be only available in the … Read More
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Using copyright music on your video productions – VLOG (video blog)
To some this may seem like an obvious answer, but as business you really shouldn’t be using copyright music as a backing track to your video productions. If you don’t have consent to use the track, then think again before associating illegal use of music with your company brand. If you are making videos for … Read More
Our Gimbal Stabilising camera rig – Let’s get Creative!
Here at elDRAW we have recently invested in a motorised gimbal stabilising system. For those that don’t know a gimbal is a pivoted support that allows the rotation of an object about a single axis. Basically it’s a device that allows completely smooth free movement of the camera without dizzying camera shake… you can run, … Read More
How to choose & create Youtube video thumbnails? part 2of2
How to choose and create great thumbnails ready for YouTube? The 2nd part to our thumbnail Vlogs… Firstly let’s look at what makes a good thumbnail, firstly the purpose of a thumbnail is to not only attract someone to click your video, but they should give a clear indication of what the viewer can expect … Read More
Website Videos for Visual Learners
Video caters for audiences with visual & auditory learning styles, that’s a large percentage of people. Many people including myself do not respond well to large amounts of written text. Video allows people with alternative learning styles to take in the most knowledge or information. Whether this be entertainment, educational content, or sales information. Video … Read More
Using Instagram Video for Business
Instagram is becoming one of the most popular social media platforms with over 300 Million monthly users (Oct ’14). Owned by Facebook, Instagram is a photo and video sharing platform that allows you to add a text caption, tag users, and add search-ability via hashtags. Instagram included the ability to upload 15 second (maximum) videos … Read More
Uploading Video to Facebook Vs Youtube – VLOG (video blog)
January 2015 has seen some subtle changes to the way Facebook pages can utilise video. Some are calling this a swipe at Youtube as the new features look very similar. However it is not quite time to forget about Youtube just yet… The new improvements to Facebook Video. Reports say Facebook have given priority to … Read More
Marketing ideas for 2015
So 2015 is upon us, and no doubt will fly by just as quick as 2014 did! In the business world many companies will be planning their years marketing strategy, and searching for the latest ways to stand out from their competitors. 2014 saw the use of business videos grow substantially, and it’s only going … Read More
How much is a corporate video?
“How much do you charge to film a corporate video” … a question we get a lot. Of course no video is the same, which is why we don’t normally advertise videos by price. The real question is ‘what do you need to get from your video’, and how much time is that likely to … Read More
Video Optimisation: Is your video searchable?
Video optimisation on youtube is very important, are you getting it wrong? Let’s look at a prime example of how a very well produced video is going to waste, at least when it comes to organic video visibility. Video optimisation on Youtube & Google Firstly let’s think about how Google (and its spiders) are likely … Read More