A Viral video by definition is: “A video that becomes popular through the process of Internet sharing, typically through video sharing websites, social media and email”. The exact number of views that categorises a video as ‘viral’ is really just personal opinion. Viral is ‘lots of views and shares over a short period of time’. … Read More
So 2015 is upon us, and no doubt will fly by just as quick as 2014 did! In the business world many companies will be planning their years marketing strategy, and searching for the latest ways to stand out from their competitors. 2014 saw the use of business videos grow substantially, and it’s only going … Read More
“How much do you charge to film a corporate video” … a question we get a lot. Of course no video is the same, which is why we don’t normally advertise videos by price. The real question is ‘what do you need to get from your video’, and how much time is that likely to … Read More
Video optimisation on youtube is very important, are you getting it wrong? Let’s look at a prime example of how a very well produced video is going to waste, at least when it comes to organic video visibility. Video optimisation on Youtube & Google Firstly let’s think about how Google (and its spiders) are likely … Read More
A shallow depth of field is an in camera technique most commonly associated with photography, although it also relates to video production. So what is depth of field and how is it achieved? What situations should it be used in, and of course when shouldn’t you use it. What is a shallow depth of field? … Read More
Standing out from your competitors is important, and applies to all aspects of the business. Having a corporate video is likely to help you differentiate yourself from other companies, but what if your competitors have also commissioned a video? Well you need yours to be better, right? Self made Vs Professional Do your competitors make … Read More
